Brand

How to Freshen Up Your Brand Image Without a Complete Rebrand

It happens to all of us – we start to notice that our branding is looking a little tired, or we simply get bored of it and feel that everyone else is probably bored of it too. It’s tempting just to scrap your existing brand entirely and build a new one, but this is probably a bad idea, especially if you are a fairly established business.

Customers will be used to your current branding, so it would be wise to stick to the same theme in order to stay recognisable to them. Rebranding can also be a time-consuming and expensive process, which is best to be avoided when it isn’t necessary.

Read more

Productive Work Space

Getting Organised: 7 Steps to Creating a Productive Work Space

Most of us our guilty of letting a load of unnecessary junk pile up on our desks – we all know that it isn’t productive, but the task of getting organised can seem so daunting.

Well today is the day – time to pull ourselves together and be the productive workers we know we can be! Assuming you’ve just cheered in agreement, here’s a checklist to help you through it.

Read more

UX Design

What is UX and is it Important?

First of all, yes, User Experience (UX) is very important – maybe even the most important part of designing a high-quality website. If you’re in discussion with a web designer about building your new website and they don’t mention UX, it would be wise to run in the opposite direction.

Read more