Stellasoft has created 9 steps that will help you improve your website. The second step towards having a website which is more likely to convert prospects into clients is making your website easy to navigate.
If it’s difficult for a prospect to find what they’re looking for, they just won’t bother. If you set your site up in a way that guides people to content that they will be interested in, they are more likely to stick around and potentially consider buying your products/services.
This is the 2nd step in the Improve Your Website series.
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